Activities: Intellectual Property: Trademark Protection

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INTELLECTUAL PROPERTY: TRADEMARK PROTECTION

Moscow, Russia
March 1-2, 2005

On 1-2 March 2005, CIPR co-organized the conference "Intellectual Property: Trademark Protection," held in Moscow, Russia. The conference provided participants with accurate and insightful information on the latest emerging intellectual property (IP) issues and initiatives from leading decision-makers from the RF government, as well as new breakthrough methods of trademark protection straight from IP and brand specialists from the largest FMCG manufacturers on the market.

Themes for discussion:

Russia's government policy and current legislative initiatives in intellectual property.

Creation and development of a brand that can be protected on the Russian market.

Trademark protection in judicial and administrative processes.

Brand protection strategy and experience. Case studies.

Program

Conference Co-Chairman – Korchagin Alexander Dmitrievich, Deputy Head of the Federal Service on Intellectual Property, Patents and Trademarks.
March 1, 2005
9.00-10.00	Registration, morning coffee.

Section 1
Introduction. Current State of IP Institutes in Russia and their Development Opportunities.
10.00 – 10.30	Legislative measures to protect the market from counterfeit goods. Shelisch Peter Borisovich, Deputy Chairman of the Committee On Civil, Criminal, Arbitrary and Procedural Legislation, RF State Duma.
10.30 – 11.00	Russia's policy on IP. Korchagin Alexander Dmitrievich, Deputy Head of the Federal Service for Intellectual Property, Patents and Trademarks.
11.00 – 11.20	Russia's key IP protection requirements for WTO accession. Pahomov Alexander Aleksandrovich, Deputy Director of the External Economic Relations Department, RF Ministry of Economic Development and Trade.
11.20 – 11.50	Preparation of the national program to combat counterfeit goods. Barannikova Olga Petrovna, Representative in Russia, Coalition for Intellectual Property Rights (CIPR).
11.50 – 12.20	Current state of legislation on unfair competition and development opportunities. Seryogin Dmitry Igorevich, Head of IP Department, Yust Law Firm.
12.20 - 12.40	Coffee-break.

Section 2
Government Efforts for IP Protection. IP Enforcement Issues.
12.40 – 13.00	Customs measures to protect IP rightsholders. Customs barriers for the international counterfeit trade. Ashurkov Oleg Mihailovich, Deputy Head of the Department for Tariff and Non-tariff Regulation, Federal Customs Service.
13.00 – 13.30	In-court trademark protection issues. Karelina Marina Maksimovna, Russian Academy of Justice.
13.30 – 14.00	IP Crimes and the Public Prosecutor Office’s role in their investigation and suppression. Yusufov Aslan Shihzdaevich, Scientific Employee, Scientific Research Institute on Problems in Strengthening Law and Order, RF General Prosecutors Office.
14.00 – 14.30	Control of IP use in advertising. IP protection and intersecting unfair competition. Puzyrevskiy, Sergey Anatolevich, Deputy Chief of Advertising Control Administration, Federal Anti-Monopoly Service.
14.30 - 15.30	Lunch

Section 3
Specific IP Protection Problems.
15.30 – 16.00	Conflicting rights on diverse objects of intellectual property as a tool of unfair competition. Mescheryakov Vladimir Aleksandrovich, Deputy Chief of the Legal Department, Gorodissky and Partners.
16.00 – 16.30	IP protection issues for rightsholders in judicial and administrative processes. Arievich Evgenie, Partner, Baker & McKenzie CIS Ltd.
16.30 – 17.00	Creating an IP protection strategy. Drushits Anton Vladimirovich, Head of IP Protection Department, Wimm-Bill-Dann.
17.00 – 17.30	Rightsholders’ trademark protection. Gluschenko Alexander, Department of Trademarks Protection, Philip Morris International.
17.30 – 18.00	Trademark protection in European and Russian courts: a comparative practical analysis. Himmelreich Antje, Eastern Europe Law University.
18.00	First day review, cocktails.

March 2, 2005
9.00-10.00	Registration, Morning coffee.

Section 4
Intellectual property and IT.
10.00 – 10.30	Key aspects of IP protection in the IT sphere. Kruchinina Marina Vadimovna, Head of the Sector “Legal Protection of Information Resources,” Consultant Plus.
10.30 – 11.00	Combating IT and copyright crimes (fighting computer piracy). Sokolov Dmitry, Director, Non-Commercial Partnership of Software Suppliers (NCP SS).
11.00 – 11.30	Disputes over domain names and trademarks. Cybersquatting. Minkov Andrey, Lawyer, Baker & McKenzie CIS Ltd. Rambler Internet Holding representative is invited.
11.30 – 12.00	Coffee-break.

Section 5
Creation and Promotion of a Brand – Uniting Business and Law.
12.00 – 12.30	Creation of an effective and copyrightable brand.
12.30 – 13.00	Registration of a brand in separate categories. Yavorskaja Vlada, Lawyer, Wrigley..
13.00 – 13.30	Registration of branding elements and their use when protecting a brand. Korolenko Alexandr, Expert on Intellectual Property, Concern Kalina.
13.30 – 14.30	Lunch.
14.30 – 15.00	Trademark registration in the pharmaceutical industry. Sergacheva Elena, Head of Legal Group, Pliva.
15.00 – 15.30	Practical issues of introducing a trademark to the Russian market. Kashirskikh Victorie, Chief of the Legal Department, Korkunov.
15.30 – 16.00	How to develop a brand and not hurt its copyright capability. Invited speakers: Grigorova Oksana, Reputation Director, Tinkoff. Klimovsky German, Vice-president of Marketing, Russian Wine and Spirits Company.
16.00	Roundtable. Companies’ experience – FMCG manufacturers speak on IP protection. Korneitchuk Natalia, Advertising Director, Russkiy Alkogol.
17.00	Banquet.